Resources

With over 30 years of industry experience, we want to share effective marketing practices and actionable insights for your business.

Case Studies

Read our case studies to see how we have helped our partners.
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Marketing Guides

Browse through our selection of marketing guides.
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Blog

GSM's blog shares the latest industry insights and marketing trends.
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Videos

Watch some of our marketing tip videos to gain some valuable insight.
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Blog

1 min read

Rock Star Client Shout Out

By GSM on 4/5/19 2:12 PM

 Every year, Toyota recognizes its top-performing dealerships with the prestigious President's Award. This award represents the highest honor a dealership can receive from Toyota and is awarded to dealerships that demonstrated a commitment to upholding Toyota's high standards for customer satisfaction.

Topics: GSM Culture
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4 min read

GSM's Year-End Events

By GSM on 12/19/18 8:50 AM

The end of the year is a hectic time for everyone - from the holidays to planning for the New Year. GSM has been busy, but we still find time to give back and have some fun along the way!

Take a look at our recent year-end events: 

Topics: GSM Culture
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2 min read

GSM Honored as a 2018 Houston Chronicle Top Workplace

By GSM on 11/7/18 2:09 PM

 Every year, The Houston Chronicle recognizes 150 of Houston's Top Workplaces. This year, GSM was chosen as one of Houston's top 150 workplaces out of 2,297 applicants. Companies are ranked based on criteria such as culture, family atmosphere, potential for advancement, flexibility, benefits and pay, leadership, teamwork, fun, values, and ethics. 

Topics: GSM Culture
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1 min read

Jersey Day at GSM

By GSM on 10/11/18 12:11 PM

At GSM, we love our sports teams - collegiate and professional. It's common to see associates supporting their favorite teams through festive jackets, shirts, hats, and office decor. To bring some of the rivalry and fun to the office, we celebrate College Colors Day and Jersey Day (we made this one up!).

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1 min read

Child Advocates Back-To-School Drive

By GSM on 8/15/18 9:34 AM

 GSM frequently works with Child Advocates, a Houston-based company dedicated to "break[ing] the vicious cycle of child abuse" for the nearly 4,000 children in the Houston area who have experienced life-threatening abuse or neglect. The organization helps these children transition from foster care into safe, permanent homes as quickly as possible by providing both emotional and material support.

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2 min read

GSM Helps 'Dare To Care' Organization

By GSM on 6/7/18 1:35 PM

As part of The Friedkin Group, GSM values regularly giving back to the local community through volunteer opportunities or donations. Recently, our Louisville team volunteered at the Dare To Care Food Bank. This wonderful organization "leads [Kentucky's] community to feed the hungry and conquer the cycle of need. [Dare to Care] fulfill[s] this mission through innovative programs, efficient operations and by partnering with local food pantries, shelters, and kitchens to get food to people in need." 

Topics: GSM Culture
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2 min read

GSM's Cinco De Mayo Celebration

By GSM on 5/8/18 3:19 PM

Recently, GSM's Houston office celebrated Cinco de Mayo with a colorful in-office celebration. The party featured homemade guacamole, queso, and salsa competitions, a photo station, and themed games. However, while many enjoy this holiday for its tequila and taco-filled festivities, many do not know the origin of this historic day. We thought we'd share a little bit on the significance behind this celebration and show you how we celebrated.

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1 min read

GSM's Associate Recognition Day

By GSM on 4/19/18 2:00 PM

Every year, The Friedkin Group recognizes the hard work and success of its associates by having an "Associate Recognition Day." Associates join in celebration of their accomplishments for the previous year with an off-campus or out-of-office event. 

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2 min read

GSM at The FIT company challenge

By GSM on 4/6/18 11:00 AM

For the second year in a row, GSM and other fellow Friedkin Group associates participated in the annual FIT company challenge, a 3-course fitness contest designed for all fitness levels, ages, and fitness styles. FIT Company's mission is simple, "To help [companies] thrive through fitness. [They] want to help companies be their best by creating the most productive, focused, energetic, happiest, and cohesive teams possible."

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2 min read

GSM's annual chili cookout

By GSM on 3/2/18 10:42 AM

One of GSM's core values is 'FUN.' We try to incorporate social events into our work life whenever possible. We have a dedicated team, called Pulse, that helps GSM coordinate internal events as well as charitable outreach. At GSM, we pride ourselves on our family-like culture that we owe to our values and team building activities.

 

Topics: GSM Culture
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